Goutier | Bensimon x Mr. Wonderful | Co-branded product launch

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About This Project

Definition and execution of the communication plan as well as the product launch strategy for the co-branded shoes Bensimon x Mr. Wonderful:
- Press Relations:
  - Creation and sending of the press release.
  - Partnerships with bloggers and influencers.
- Social media:
  - Definition and execution of the social media strategy for the product launch.
- Production:
  - Content creation and supervision of the photoshoots.